Turn offline events into a strategic sales channel
The operating layer for in-person GTM.
Companies need new business.
Their channels are failing them.
Digital is saturated. Offline is the only high-trust channel left, and it's growing.
Digital is drowning
AI floods email and LinkedIn. Response rates collapsing.
Trust has flipped
Marc Cuban called it: the Milli Vanilli effect. Once everything feels fake, nothing is trusted.
And it keeps growing
12M+ EU events a year. 58% of teams planning more, not fewer.
But there's no system to run it.
The best channel in B2B, run on guesswork. It breaks before, during and after.
Hours are wasted before, during and after events. 80% of contacts never get followed up with. Deals are constantly lost.
Same pain, every sector.
We heard it in 110+ interviews before writing a line of code.
"I meet 30 people at a conference. By next week I've lost half the context and admin takes me hours."
"All my business comes from networking. I'm horrible at following-up and keeping track of relationships."
"Everyone's pitching at these events. I'm trying to remember who was actually interesting and worth following up with."
Industries where in-person networking drives pipeline
The system for the channel that had none.
Meet SpeakSoon. The companion that works while you network.
Stop losing deals the week after events.
Know exactly what offline events return.
Works through WhatsApp. No new app to install.
Syncs contacts and context to your CRM.
You focus on the conversation. SpeakSoon handles everything else.
A natural surface. A proactive engine underneath.
WhatsApp is how you capture. The engine is the actual product.
The chat is the tip. The system is the company.
One loop for the whole channel.
Each event makes the next one smarter.
Engine
We're everywhere networking happens.
Adoption spreads on the floor. Organizers pour fuel on it.
by design
Where we fit in the sales stack.
The operating layer for offline GTM. Sits neatly between your channels and your CRM.
LAYER Where work gets done
Operational layer for offline pipeline building.
Industry peer
Operational layer for online multichannel outreach.
Industry peer
Operational layer for partner driven GTM.
Why this lasts.
The capture is easy. Everything around it is the moat.
Proprietary data
Months of real offline edge cases from hundreds of events. Not on the public web. Not in any dataset.
Full workflow lock-in
Capture, enrich, follow up, CRM sync, nudges, event recs. Six products in one. Switching = losing your whole system.
Context compounds
After six months, SpeakSoon knows your network history, follow-up patterns, and top performers. Leaving means losing your memory.
Built for business
Team workspaces, role-based access, data privacy, reliable uptime. Built to be used by sales teams — not just individual power users.
Better model available?
We swap the underlying model. Our network data and workflow stay ours. Better AI is our supply chain, not our rival.
Build it yourself?
Go for it — but teams hit limits fast: security, team collaboration, enrichment, edge cases. And if you're already using LLMs, SpeakSoon's natural language interface is a native fit, not a competitor.
Land with one. Expand to the team.
Individuals adopt and become champions. Teams are the prize.
B2B sales teams at SMEs
Offline events as a core pipeline channel
"I meet 30 people at a conference.
By next week I've lost half the context."
50 contacts /mo
150 contacts /mo
500 contacts /mo
Why we win
No one covers the complete physical event workflow for professionals and builds value for event organizers.
Management
Creation
*
*
*not shipped or publicly launched yet
💡 Purpose built for networking, from event prep to reporting & CRM.
Two-sided: event-agnostic for professionals, valuable for organizers.
Real usage. Real revenue.
Revenue 11x'd month over month. Heading into event season with full pipeline.
Signups
WhatsApp messages received
Contacts captured
We don't talk about offline. We live in it.
Seven events in four months, already the named networking partner at several.
We can build, sell and scale.
- 4+ years experience in B2B SaaS sales
- DESelect, Twikit, Darwin Design, Saply.ai & Verhaert
- Previous exit: catering company (5 yr)
- 100+ events & conferences attended
- Speaks 5 languages, especially the language of sales
- 7+ years full-stack development experience
- Master's EE & ICT (Cum laude, KU Leuven)
- Built multiple SaaS products from 0 to 1
- Ex-Head of Product CityLegends (100K+ installs)
- Agoria Solar Team (1st place WSC)
Backed by people who've done it before.
Closely involved advisors
- SaaS co-founder, 9+ yrs in AI, data & BI products
- Ex-Director BI at Carlson Rezidor (global hotel group)
- Internationally networked mentor
- 25+ yrs building international B2B sales & BD teams
- VP-level GTM roles across tech, robotics & enterprise
- Hands-on advisor since day 1
- Built B2B SaaS from 0 to exit
- Deep GTM, growth & B2B SaaS scaling expertise
- Salesforce ecosystem builder
- Fundraising & exit experience
- 15+ yrs in SaaS & enterprise ops
- Built & led cross-functional teams across product, engineering, delivery
- Operator with 15+ yrs in complex B2B environments
Support network
The next eighteen months.
From first revenue to seed-ready.
The ask: early is rewarded
Structured to reward high-conviction partners.
Two closes + extended window
maturity at lender discretion
office & early stage VC
Let me show you.
Capturing a contact via WhatsApp — live on my screen.
Works through WhatsApp
AI can't replace human connection.
But it can make you better at it. We're the system that makes the offline channel work.
Let's talk. Preferably in person.
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